Recently our own Derek Rodner was asked to participate in a discussion about best practices surrounding Business Intelligence and Data Analytics applications in the retail space. The discussion became the basis of an article in Innovative Retail Technologies. A snippet of the article can be found below, and the full article can be read here.
Modern business intelligence apps are extending a glut of data from server rooms to the sales floor. How should merchants manage the mega data that’s now at their fingertips?
Business owners, C-suite executives, and line-of-business and store managers have all fallen in love with their dashboards, which have become part-and-parcel of just about every retail software application on the market. Retail pros have so much access to data that it’s easy to get caught up in “analysis paralysis.” We sat down with execs from two BI- and analytics-intensive retail software providers to gain insight into best practices for BI in retail.